Entertainment has been transformed by social networks and other platforms for sharing and browsing blogs, videos, and photos, which rely on techniques actively developed in NLP, information retrieval, image processing, crowdsourcing, and machine learning. Artificial intelligence is helping marketers decipher the ever-changing world of entertainment by analyzing user data and helping marketers make sense of user intent.

Use Cases

Media archiving and search

Yet there is now so much existing and newly generated entertainment content that can be difficult to tag, recommend and monetize. AI offers more efficient options for classification and archiving of this huge vault of assets, paving the way for more precise targeting and increased revenue generation.

Customized content creation

Artificial Intelligence helps marketers create relevant content for their audiences at each stage of the marketing funnel. Algorithms make it easier to collect data on about a target audience. This can include what they like to read, which questions they want answered, and any concerns they have about your specific business. Armed with this knowledge you can then curate and create content that is relevant and answers their questions. This boosts engagement and ultimately conversion for any offers you advertise to them.

Personalized marketing and advertising

AI can make advertising more efficient and personalized. Reach the right customers, at the right time, through the right device and channel with the right message. Surprise your customers with your personalized marketing increasing customer satisfaction.


  • Increasingly personalized content generation, recommendation and supply
  • Time saving
  • Content recommendation for consumers
  • Automated telemarketing capable of holding a real conversation with the customer
  • Use-case specific and individualized AI-created content