Bell Integrator Announces the Start of the CRM System Implementation for Russia's Central Suburban Passenger Company

This system will enable the company to more clearly organize its corporate sales processes, improve manager performance and serve an even larger number of customers. CSPC expects this system to eliminate the current practice of simultaneously using several spreadsheets to display customer and milestone details and for purposes of report compilation, filling out applications and bids with calculations. When implemented, this system will absolutely rule out any possible overlapping or doubling of managers' task when adding potential customers' entries to the company's databank. This means that the system will rule out any repeated business relationship offers because each customer card will include details of all sales stages, right from the first phone call. In addition, the system will generate a daily work schedule for each manager, including reminders of the most important things to do and records of outcomes.

At this stage, Bell Integrator has supplied CSPC with a standard CRM system configuration based on 1C. In the next phase, the standard system configuration will be further developed to accommodate CSPC's requirements and to provide ease of use.

The CRM system will generally enhance the company's customer service culture and improve its customer appeal.

Tags: CSPC, CRM, transportation, 1C